Retailers have information systems in place to capture and analyse data about our shopping purchases, however, Ken Davies (2015) reporting from the Omnichannel Summit, announced that “80% of shoppers leave a bricks and mortar retail outlet without buying anything”. Retailers therefore need information systems to capture data about the times when we go into a […]
Information Retrieval
Personalized Shopping Experience
Face recognition technology is used by retailers to identify known shoplifters as they enter a store and alert security staff to their presence. The same technology can be used in stores to support customer relationship management and offer a personalized shopping experience.
Accessing Centralized Information
Information management seeks to facilitate and encourage the sharing of information within and between organizational functions. Information systems and information technology are implemented to facilitate access to centralized information so why is accessing centralized information difficult?
Fishing for Information in a Data Lake
How does fishing for information in a data lake differ from searching for information in a data warehouse?